Jeff Booth is a visionary leader who has lived at the forefront of technology change for 20 years. He led BuildDirect, a technology company that aimed to simplify the building industry, for nearly two decades through the dot-com meltdown, the 2008 financial crisis, and many waves of technological disruption.
In January 2020, Jeff released his first book titled “The Price of Tomorrow – Why Deflation is Key to an Abundant Future”. In it, Jeff offers his provocative thesis about the current state of our economies and what must happen to enable a brighter future.
Jeff has been featured in Forbes, TechCrunch, Entrepreneur, Bloomberg, and The Wall Street Journal. In 2015, he was named BCTIA's ‘Person of the Year’, and in 2016 Goldman Sachs named him among its ‘100 Most Intriguing Entrepreneurs’.
He is a Founding Partner of OitoLabs, Co-Founder of addyinvest.com and NocNoc, and serves on the boards of Terramera, Cubic Farms, LlamaZOO, and Synthiam. He also contributes time as a Founding Fellow on the Creative Destruction Lab.
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